Privacy and Cookie Policy for deborght.be
Privacy and cookie policy of deborght.be
Last updated: March 28, 2026
Company information
deborght.be is a website of DE BORGHT bv, located at Goswin de Stassartstraat 11, 2800 Mechelen, Belgium.
Enterprise number: BE 0444.604.349
Contact details
DE BORGHT bv Goswin de Stassartstraat 11, 2800 Mechelen, Belgium 0468 / 28 10 73 info@deborght.be
1. What personal data do we collect?
We collect personal data that you actively provide to us (upon registration, ordering, or newsletter subscription) and data that is automatically generated when you visit our website.
This includes:
- Identification data: name, first name
- Contact details: email address, phone number, postal address
- Order data: products ordered, delivery and billing address, order history
- Payment data: exclusively processed by Mollie B.V. — we do not have access to your bank account number or credit card details
- Technical data: IP address, browser type, pages visited, referring website
- Behavioral data: products viewed or added to cart
2. Why do we process your data?
We only process your personal data for specific purposes, based on a valid legal basis as defined in the GDPR.
| Purpose | Legal basis |
|---|---|
| Management of your account | Contract performance |
| Processing and follow-up of orders | Contract performance |
| Handling returns and refunds | Contract performance |
| Sending the newsletter | Consent |
| Personalized marketing communication | Consent |
| Website and user experience improvement | Legitimate interest |
| Statistical analyses | Legitimate interest |
| Legal obligations (e.g. invoicing) | Legal obligation |
3. How long do we store your data?
We do not store your personal data longer than necessary for the purpose for which it was collected:
- Account data: as long as your account is active, and up to 2 years after the last activity
- Order data: 7 years (statutory accounting retention period)
- Newsletter: until you unsubscribe
- Technical log data: maximum 13 months
4. With whom do we share your data?
We only share your personal data with third parties when this is necessary for the provision of our services, and always under strict conditions.
Our processors:
- Shopify Inc. — web store platform. More info: shopify.com/legal/privacy
- Mollie B.V. — payment processing. More info: mollie.com/be/privacy
- Logistics partners — for the delivery of your order
- Email service provider — for sending newsletters and transactional emails
- Google LLC — website analysis via Google Analytics 4
- Meta Platforms Inc. — via the Meta pixel for advertising purposes (see also section 6)
We never sell your data to third parties.
5. Google Analytics
Our website uses Google Analytics 4, a service provided by Google LLC. Google Analytics places cookies to analyze your use of the website. The collected information is transferred to Google servers. We have entered into a processing agreement with Google.
IP addresses are anonymized by default. You can refuse the placement of cookies via your cookie preferences (see section 6) or via the Google Analytics opt-out browser add-on.
6. Cookies and the Meta pixel
What are cookies?
Cookies are small text files stored on your device when you visit our website.
Which cookies do we use?
| Category | Purpose | Examples |
|---|---|---|
| Necessary | Operation of the webshop (login, shopping cart) | Shopify session cookies |
| Analytical | Measuring website usage | Google Analytics 4 |
| Marketing | Displaying targeted advertisements | Meta pixel |
The Meta pixel
Our website uses the Meta pixel from Meta Platforms Inc. This pixel records certain actions on our website (such as page views or purchases) and links them to your Meta account (Facebook/Instagram), so that we can display relevant advertisements.
For this, we explicitly ask for your consent via our cookie banner. You can withdraw your consent at any time. More information about how Meta handles your data can be found at facebook.com/privacy/policy.
Cookie management
When you first visit, we ask for your consent for non-essential cookies. You can adjust your preferences at any time via the cookie banner at the bottom of the page. You can also adjust your browser settings to refuse cookies, although this may limit the functionality of the webshop.
7. Your rights
Based on the GDPR (General Data Protection Regulation), you have the following rights:
- Right of access: you can request what data we store about you
- Right to rectification: you can have incorrect or incomplete data adjusted
- Right to erasure: you can request your data to be deleted ("right to be forgotten")
- Right to restriction of processing: you can request to temporarily restrict processing
- Right to data portability: you can request your data in a readable format
- Right to object: you can object to processing based on legitimate interest
- Right to withdraw consent: for processing based on consent (e.g. newsletter, marketing cookies)
To exercise any of these rights, please contact us via info@deborght.be or by mail to the address above. We will respond within 30 days.
8. Filing a complaint
If you are not satisfied with the way we process your personal data, you have the right to file a complaint with the Belgian supervisory authority:
Data Protection Authority (DPA) Drukpersstraat 35, 1000 Brussels gegevensbeschermingsautoriteit.be +32 2 274 48 00
9. Security
DE BORGHT bv takes appropriate technical and organizational measures to protect your personal data against loss, unlawful use or unauthorized access. Payment transactions are conducted via a secure connection (SSL/TLS).
10. Changes to this policy
This privacy and cookie policy may be updated. Changes will be published on this page with mention of the date of the last update. We advise you to consult this page regularly.
11. Contact
For questions about this policy or the processing of your personal data:
DE BORGHT bv Goswin de Stassartstraat 11, 2800 Mechelen, Belgium info@deborght.be 0468 / 28 10 73